Alexis Schomer

Most event vendors try to hire a virtual assistant the moment they're drowning, which is exactly the wrong moment. The best time to hire an event VA is 60 to 90 days before your peak season starts. For wedding vendors, that's October to December. For corporate event vendors, that's June to August. This guide breaks down the exact hiring windows by business type, the onboarding math founders miss, and what it really costs to hire at the wrong time.

Most event businesses don’t outgrow their first VA because the hire failed. They outgrow the structure around that role. As bookings, vendors, client communication, and admin increase, a single generalist can become the bottleneck. The fix is clearer workflows, stronger oversight, and support built for scale.