Choosing the best CRM for event planners depends on your workflow, not a features checklist. We compared HoneyBook, Dubsado, Aisle Planner, Planning Pod, 17hats, and HubSpot across real event businesses (florists, DJs, wedding planners, venues, and corporate agencies) to show which one fits your model. Plus, why most CRM failures are implementation problems, not software problems, and how to fix that.